What types of cookies exist?
Cookies, depending on their Permanence, can be divided into:
- “Session cookies”: The first ones expire when the user closes the browser.
- “Persistent cookies”. The latter expire depending on when the purpose for which they serve is fulfilled (e.g. for the user to remain identified in the Services) or when they are deleted manually.
Additionally, depending on their Objective, Cookies can be classified as follows:
- Performance Cookies: This type of Cookie remembers your preferences for the tools found on the services, so you do not have to reconfigure the service each time you visit. For example, this typology includes:
- Video or audio player volume settings.
- The video transmission speeds that are compatible with your browser.
- Geo-localizationCookies : These cookies are used to find out which country you are in when you request a service. This Cookie is completely anonymous, and is only used to help target content to your location.
- Registration Cookies: Registration Cookies are generated once a user has registered or subsequently logged in, and are used to identify you on the services for the following purposes:
- Keep the user identified so that, if he closes a service, the browser or the computer and at another time or another day he re-enters that service, he will continue to be identified, thus facilitating his navigation without having to identify himself again. This functionality can be removed if the user presses the “logout” functionality, so that this Cookie is deleted and the next time the user enters the service he will have to log in to be identified.
- Check if the user is authorized to access certain services, for example, to participate in a contest.
- AnalyticalCookies: Each time a User visits a service, a tool from an external provider generates an analytical Cookie on the User’s computer. This Cookie, which is only generated during the visit, will serve in future visits to the Web Services to identify the visitor anonymously. The main objectives are:
- Allow anonymous identification of browsers users through the “Cookie” (identifies browsers and devices, not people) and therefore the approximate counting of the number of visitors and their trend over time.
- Identify anonymously the most visited content and therefore more attractive to users.
- Important: Unless the user decides to register for a service on the Web, the “Cookie” will never be associated with any personal data that can identify you. Such Cookies will only be used for statistical purposes to help optimize the User’s experience on the site.
- Behavioral advertising Cookies: This type of “Cookies” allows to extend the information of the ads shown to each anonymous user in the Web Services. Among others, the duration or frequency of visualization of advertising positions, the interaction with them, or the navigation patterns and/or compartments of the user are stored since they help to conform a profile of advertising interest. In this way, they make it possible to offer advertising related to the interests of the user.
- Third party advertisingCookies: In addition to the advertising managed by the Web in its Services, the Web offers its advertisers the option to serve ads through third parties (“AdServers”). In this way, these third parties can store Cookies sent from the Services of the Web coming from the browsers of the Users, as well as access to the data that in them are saved.
What other cookies are used?
- Session Cookie – Provider: Qubit (Source Cookie / Qubit Opentag)
Used to identify users registered in Public. It is necessary to avoid having to request the username and password on each web page that you access from Public.
Expires at the end of the session. However, the user can choose to “remember” their login, in that case we add a persistent cookie. Expires after one month.
- Flash Cookies – (source cookie)
They are used to store technical data needed to play audio and video content, such as image quality, network connection speed, and temporary storage parameters.
They expire at the end of the session.
- Google Analytics – Provider: Google (third party cookie)
Analysis of user profiles, measurement of traffic data.
Google controls the expiration time of these cookies. They usually expire after one month.
- etracker– Supplier: etracker GmbH (third party cookie)
Analysis of user profiles, measurement of traffic data and statistics.
- Facebook Connect / Social Plugins – Provider: Facebook
(third-party cookie)
Exchange of Public content through Facebook, behavioral advertising, analysis and market research.
Facebook controls the expiration time of these cookies. They usually expire after one month.
- Google DoubleClick – Provider: Google (third party cookie)
It provides ad management and delivery solutions for companies that buy, create, or sell on-line advertising.
Google controls the expiration time of these cookies. They usually expire after one month.
- Twitter Button – Provider: Twitter (third party cookie)
Twitter is a real-time information network that connects you to the latest information about what you find interesting.
Twitter controls the expiration time of these cookies. They usually expire after one month.
- Yieldify – Provider: Yieldify (third party cookie)
Yieldify uses its learning algorithm to optimize the overlay (an interactive message) that is displayed to the user. The Yieldify Learning Engine (YALE) algorithm precisely tracks mouse movements, speed, and user behavior to determine the style and timing of the overlay.
- Advertising Cookies: Google Adwords – Provider: Google
(third party cookies)
Behavioural advertising, analysis and market research.
Advertisers control the expiration time of these cookies. They usually expire after one month.
10. Advertising Cookies: Facebook (third party cookies): https://www.facebook.com/about/privacy/update
